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Timing

The development of the product took 1 year, 2020

 

Market launch in 2021

Novague services

design consulting

strategic design

product design

graphic and identity design

design support

CARE

Interdental brush XM

The design of the XM interdental brush follows on the product bestseller, the classic Spokar X toothbrush. It thus expands the product line and contributes to its attractiveness with its design. Based on many studies, good dental care is absolutely essential for oral hygiene. Interdental brushes are still a much underestimated tool in this area, so our goal was to create an attractive and accessible design. The shape of the letter X is the result of the natural position of a thumb and a forefinger pressed against each other on a piece of clay. The short X-shaped handle offers a stable and ergonomic grip. Spokar XM is available in several color-coded sizes.

Awards

Reddot Design Award 2021

Awards
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